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How Does Interior Staging Help Selling a Dead Listing?

Writer: Joyce WengerJoyce Wenger

An interior stager can do wonders for a home that’s been on the market for a while, also known as a “dead listing.” Buyers are looking for two main things when they walk into a home: visual appeal and functionality. An experienced stager can work with what the home already has to create an inviting atmosphere that prospective buyers can see themselves living in.



When considering if interior staging is the right option for selling your home, here are three ways an interior stager can help:


First, an interior stager will declutter and depersonalize the space. This is important because you want buyers to be able to imagine their own belongings in the home, not yours. A stager will also rearrange or remove furniture to open up the space and make it appear more spacious. They know how to play with scale and proportion to give each room the illusion of being bigger or more grandiose than it actually is.


Second, a stager will add finishing touches such as art work, greenery, and new hardware that pulls the whole look together. They will select pieces that complement the style of your home and make small changes that have a big impact. These little details are important because they show potential buyers that this is a well-cared-for home that’s move-in ready.


Lastly, an interior stager will highlight your home’s best features. maybe even features you didn’t realize were there! If your kitchen needs an update but you don’t have the budget to do a full renovation, a stager will find creative ways to make it look its best so prospective buyers can see past its flaws. Conversely, if you have an amazing walk-in closet, a stager will figure out how to show it off so that buyers swoon over it and are willing to pay top dollar for your home.


Home sellers often think they can save money by doing their own staging or by hiring a cheap “staging company.” However, going with an experienced and reputable interior staging company will ultimately get you more money in your pocket because they know how get homes sold fast – and for top dollar.





When a listing has been on the market for a while without any interest, it's said to be "dead." This can happen for a number of reasons, but one way to drum up interest in a dead listing is by staging the interior of the house. Keep reading to learn more about how interior staging can help sell a dead listing!


What is Interior Staging?


Interior staging is the process of preparing a house for sale by making it look as inviting and appealing as possible. This usually involves furnishing rooms with stylish furniture and decor, and rearranging or removing existing furniture to create a more open and spacious feel.


Why Does It Work?


When done correctly, interior staging can make a big difference in how prospective buyers perceive a house. A well-staged home will feel warm and inviting, while an unstaged home will feel cold and unwelcoming. In addition, interior staging can help buyers visualize themselves living in the house, which is often difficult to do when the house is empty or poorly furnished.


How Much Does It Cost?


The cost of interior staging will vary depending on the size of the house and the amount of furniture and décor that is needed. In general, however, it's a relatively low-cost way to give your listing a much-needed facelift.



If you're struggling to sell a dead listing, interior staging may be just what you need to jumpstart interest from buyers. By making the house look more inviting and appealing, you'll be able to attract more prospects and increase your chances of making a sale.

Take the Next Step and Book a Discovery Call to Explore Options Today!


I am on standby and eager to explore your options with your specific scenario. There is no such things as a one size fits all, so when diving into your property needs, I will be very honest and tell you pricing up front to make sure it is within your budget.




 
 
 

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